Digital Marketing & Customer Acquisition #3: Search Engine Optimization
Tuesday, May 23, 2017
6:00 p.m. - 7:30 p.m.
If you have a great website yet your prospects still have trouble finding you, then you might need to improve your “findability.” In this class, you’ll learn about keywords and content creation for “findability,” as well as how search engines work behind the scenes, which elements help you achieve organic search visibility, and how to rank in mobile searches.
Join digital marketing expert, Maisha Walker, President of Message Medium, for this 6-part series on how to leverage digital marketing to acquire customers and be more visible. Maisha shares her expertise from working with small businesses as well as large clients like Mars Chocolate, Columbia University and Carver Bank. She will show you how to determine the best strategies to get real results and generate profit for your business.
You can take any and all parts in the Online Digital Marketing & Customer Acquisition Series:
- Part #1: Social Media Advertising Overview – Thursday, 3/23
- Part #2: Email Marketing – Thursday, 4/20
- Part #3: Search Engine Optimization – Tuesday, 5/23
- Part #4: Search Engine Advertising – Thursday, 6/15
- Part #5: Online Branding, Fan Building & Social Media Content – Tuesday, 9/21
- Part #6: Google & Other Analytics – Thursday, 10/19
HOW TO SIGN UP: Seating is on a first come, first seated basis.
- WHEN:
- Tuesday, May 23, 2017
6:00 p.m. - 7:30 p.m. - WHERE:
- Science, Industry and Business Library (SIBL)
Conference Room 018
188 Madison Avenue @ 34th Street
New York, NY, 10016