Find out how email marketing can pave the way to new customers

You are looking for ways to market on a budget – strategically. Today you have found some answers.

Explore email marketing as an effective way to build a community or reach your customers.

Topics to be covered:

• Uses: what is email marketing good for?
  
  
• Goals: learn to define the objectives for your email marketing strategy
  
  
• Success: hear email marketing success stories (DailyCandy, Thrillist, etc.)
  
  
• Software: find out which email platform to choose
  
  
• Volume: how much is too much?
  
  
• Content: the art of good content and getting clients
  
  
• Automation: how can you streamline the process?
  
  
• And more...

This event is moderated by Maisha Walker, founding president of message medium & the Internet Strategist at Inc. magazine