Maisha Partners with NY Public Library for 5 Digital Marketing Workshops

The New York Public Library announces that Maisha Walker, digital marketing expert and President of Message Medium will be presenting a 5-part workshop series teaching entrepreneurs and marketing professionals how to acquire customers and build visibility through digital marketing.

The Library has put its full marketing reach behind the series, featuring the series on the NYPL Home page, sharing posts on Facebook and Twitter, featuring the series in its weekly email bulletin and dedicating coveted print space in its quarterly print newsletter publication NYPL Now.

In addition, the Library is inviting Maisha to share a few tips and strategies in a series of pre-event blog posts geared at ensuring her insights and advice are available to help business owners and marketing professionals long after the events are over. You can view Maisha’s first blog post sharing social media advertising advice and tips here.

The 5-part series will begin in the Spring and conclude in the Fall and, because of their sponsorship by the NYPL, all 5 events are free! Entrepreneurs and marketing professionals who are looking to leverage digital to grow their business are able to take any individual workshop or all 5 parts in the Online Customer Acquisition Series:

Part #1: Social Media Advertising Overview – Tuesday, May 5, 6:00pm – 7:30pm

Part #2: Email Marketing – Tuesday, May 24, 6:00pm – 7:30pm

Part #3: Search Engine Optimization – Tuesday, June 14, 6:00pm – 7:30pm

Part #4: Search Engine Advertising – Thursday, September 22,  6:00pm – 7:30pm

Part #5: Google Analytics & Other Digital Analytics – Tuesday, October 11, 6:00pm – 7:30 pm 

Maisha’s expertise from 20 years of working with small businesses as well as large clients like Mars Chocolate, Columbia University and Carver Bank, will help entrepreneurs determine the best strategies to obtain real results and generate profit for their businesses.