Digital Marketing & Customer Acquisition #1: Facebook & Social Media Advertising

New York

Thursday, March 23, 2017
6:00 p.m. - 7:30 p.m.

Social media advertising is a powerful and cost-effective strategy for targeting customers. It’s also quite challenging for most business owners to master because of the frequent changes on existing platforms, not to mention new ones that seem to be popping up every other day and demanding our attention.

Which platforms should you use? What are the 2017 social media advertising trends you can’t miss? What are some smart strategies to increase your ROI and conversion rates?

Join digital marketing expert, Maisha Walker, President of Message Medium, for this 6-part series on how to leverage digital marketing to acquire customers and be more visible. Maisha shares her expertise from working with small businesses as well as large clients like Mars Chocolate, Columbia University and Carver Bank. She will show you how to determine the best strategies to get real results and generate profit for your business.

You can take any and all parts in the Online Digital Marketing & Customer Acquisition Series:

• Part #1: Social Media Advertising Overview – Thursday, 3/23
• Part #2: Email Marketing – Thursday, 4/20
• Part #3: Search Engine Optimization – Tuesday, 5/23  
• Part #4: Search Engine Advertising – Thursday, 6/15
• Part #5: Online Branding, Fan Building & Social Media Content – Tuesday, 9/21
• Part #6: Google & Other Analytics – Thursday, 10/19

HOW TO SIGN UP:                           Seating is on a first come, first seated basis.

• WHEN:
• Thursday, March 23, 2017
  6:00 p.m. - 7:30 p.m.
• WHERE:
• Science, Industry and Business Library (SIBL)
  Conference Room 018
  188 Madison Avenue @ 34th Street
  New York, NY, 10016