Digital Marketing Masterclass #5: Email Marketing & Marketing Automation
Saturday, June 16, 2018
11:00 a.m. - 4:00 p.m.
With so many other ways to reach customers in 2018, many business owners are left wondering whether investing in email marketing is even worth it anymore. Yes, it is! In fact, it is one of the best and most profitable ways to reach your customers and prospects, if done the right way.
In Lesson 5, we’ll provide you with best practices to get great results out of email marketing and help you understand the power of marketing automation. From creating and growing a list and list segmentation, to the subject line, content and call-to-action, you can put email marketing to work for you to attract and retain customers.
This workshop will cover the following:
- Overview of the various kinds of email marketing and which kind is right for your business
- Choosing the right software
- Comprehensive breakdown of the structure of an email marketing campaign
- Understand how your audience digests your emails and optimize your messages to meet audience expectations
- What marketing automation is and how you can leverage it to save time, collect informative data, nurture your list and convert readers into customers
You can take any and all parts in the Digital Marketing Masterclass Series:
Class #1 – May 12th: Building a Website that Converts & Building Digital Teams more details register
Class #2 – May 19th: Social Media Marketing & Social Advertising more details register
Class #3 – June 2nd: Search Engine Advertising more details register
Class #4 – June 9th: Search Engine Optimization more details register
Class #5 – June 16th: Email Marketing & Marketing Automation more details register
Class #6 – July 14th: Google & Other Digital Analytics more details register
for this class only!
Or register for 5-6 sessions for just $595 (before May 19th): registration bundle.
- HOW to sign up:
- Register HERE for this event
- WHEN:
- Saturday, June 16, 2018
11:00 a.m. - 4:00 p.m. - WHERE:
- NYPL SIBL
188 Madison Avenue
New York, NY 10016
Btw 34th & 35th Streets - WHO should attend:
- Entrepreneurs and marketing professionals who are looking to leverage digital to grow their business. You can take any individual workshop, or all 6 parts in the Digital Marketing Masterclass Series.