DIGITAL MARKETING MASTERCLASS #3: SEARCH ENGINE ADVERTISING

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New York

Saturday, October 27, 2018
11:00 a.m. - 4:00 p.m.

Is your business looking to acquire new customers? Search advertising is an awesome tool that can help you grow your customer base. However, many business owners dive into search advertising without understanding how to use it or how to allocate their budget to optimize results. As a result significant dollars and hours of time are wasted without a single new customer.

In Lesson 3 we’ll teach you how search advertising works, when it makes sense to advertise and how to get your business the desired results within your existing budget.

This workshop will cover the following:

  • When does it make sense to advertise?
  • The correct way to structure SEA/SEM campaigns to avoid wasting money
  • Writing great ads that convert into sales and customer acquisition
  • How to track your ads and measure their performance
  • Google AdWords vs Bing – which one is better for you?

You can take any and all parts in the Digital Marketing Masterclass Series:

Class #1 – September 15th: Building a Website that Converts & Building Digital Teams more details register

Class #2 – October 13th: Social Media Marketing & Social Advertising more details register

Class #3 – October 27th: Search Engine Advertising more details register

Class #4 – November 3rd: Search Engine Optimization more details register

Class #5 – November 17th: Email Marketing & Marketing Automation more details register

Class #6 – December 1st: Google & Other Digital Analytics more details register

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for this class only!

 

  • HOW to sign up:
  • Register Here for this event
  • WHEN:
  • Saturday, October 27, 2018
    11:00 a.m. - 4:00 p.m.
  • WHERE:
  • New York Seminar and Conference Center
    71 West 23rd Street
    Suite 515
    New York, NY 10010
    *Must have picture ID for security*
  • WHO should attend:
  • Entrepreneurs and marketing professionals who are looking to leverage digital to grow their business are able to take any individual workshop or all 6 parts in the Digital Marketing Masterclass Series.