Live Online Digital Masterclasses: Email Marketing
Wednesday, March 24, 2021 - Wednesday, April 7, 2021
11:00 a.m. - 12:15 p.m.
With so many ways to reach customers, many business owners wonder whether email marketing is worth it anymore. Yes, it is! In fact, it’s one of the most profitable ways to reach your customers and prospects, if done the right way.
In this class, I’ll provide you with best practices to get great results out of email marketing and help you understand the power of marketing automation to save you time, money, and effort. From creating and growing a list, to segmenting and “cleaning” your list to get your emails opened, to creating subject lines, content and calls-to-action, I’ll help you put email marketing to work to attract and retain customers.
In this 3-part class I will teach you:
- tactics for both rapidly and slowly getting more subscribers to your email list
- the critical emails you should be using for your business that may allow you to skip newsletters altogether
- how often to send emails and what content get the best results
- how to choose between Mailchimp, Constant Contact, Klaviyo and other email marketing software. Know which one is best for your business.
- key software features and how to use them to send your emails
- comprehensive breakdown of the structure of an email marketing campaign
- understand how your audience digests your emails so you can optimize your messages to meet audience expectations
- what marketing automation is and how you can leverage it to save time, collect informative data, nurture your list and convert readers into customers
$347 for the 3-part Live Online Email Marketing Class:
Part #1 – Wednesday, March 24, 11am – 12:15pm ET
Part #2 – Wednesday, March 31, 11am – 12:15pm ET
Part #3 – Wednesday, April 7, 11am – 12:15pm ET
- WHEN:
- Wednesdays, March 24 - April 7, 11am - 12:15pm ET
- WHERE:
- Live Online via Zoom Meeting
- WHO should attend:
- Entrepreneurs and marketing professionals who are looking to leverage digital to grow their business.