Digital Marketing Masterclass #4: Search Engine Optimization

Home Events
New York

Saturday, June 9, 2018
11:00 a.m. - 4:00 p.m.

If you have a great website but your prospect visits are low, you might need to improve your “findability.” Improving your SEO can make your website rank higher in search results and can be the single most important factor in increasing the number of potential customers who discover you.

In lesson 4, you’ll learn about keywords, content creation, and building websites for “fundability”. You’ll also learn about how search engines work behind the scenes, which elements help you achieve organic search visibility, and how to rank in mobile searches.

This workshop will cover the following:

  • When SEO is worth the investment and when it isn’t
  • Keyword research and analysis
  • Potential technical issues and what they mean
  • Helpful webmaster tools
  • Techniques and tips to help your website rank higher
  • The importance of link building and techniques to acquire high-quality links
  • How to track your ads to measure their performance

You can take any and all parts in the Digital Marketing Masterclass Series:

Class #1 – May 12th: Building a Website that Converts & Building Digital Teams more details register

Class #2 – May 19th: Social Media Marketing & Social Advertising more details register

Class #3 – June 2nd: Search Engine Advertising more details register

Class #4 – June 9th: Search Engine Optimization more details register

Class #5 – June 16th: Email Marketing & Marketing Automation more details register

Class #6 – July 14th: Google & Other Digital Analytics more details register

 

 

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for this class only!

Or register for 5-6 sessions for just $595 (before May 19th): registration bundle.

  • HOW to sign up:
  • Register HERE for this event
  • WHEN:
  • Saturday, June 9, 2018
    11:00 a.m. - 4:00 p.m.
  • WHERE:
  • NYPL SIBL
    188 Madison Avenue
    New York, NY 10016
    Btw 34th & 35th Streets
  • WHO should attend:
  • Entrepreneurs and marketing professionals who are looking to leverage digital to grow their business. You can take any individual workshop, or all 6 parts in the Digital Marketing Masterclass Series.