If you have a great website but you’re only getting a few visitors to your site, you might need to improve your “findability.” Improving your search engine optimization (SEO) can make your website rank higher in Google search results and can be the single most important factor in increasing the number of potential customers who discover you.
In this class, you’ll learn about keywords, content creation, and building websites for “findability.” You’ll also learn about how search engines work behind the scenes, which elements help you achieve organic search visibility, and how to rank in mobile searches.